Richard Zwicky
Richard Zwicky is a founder and the CEO of Metamend Software & Design Ltd., www.metamend.com, a Victoria B.C. based firm whose cutting edge Search Engine Optimization software is recognized as the world leader in its field. Employing a staff of 10, the firm's business comes from around the world, with clients from every continent. Most recently the company was recognized for their geo-locational, or GIS, along with their phraseological and context sensitive search technologies. articles@metamend.com
Articles by this Author
Meta Tags- What Are They and Which Search Engines Use Them?
- By Richard Zwicky
- Published 08/14/2005
- Introductory , Meta-data Management , Web
- Unrated
Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at, and how much emphasis they put on any one factor. So, we’ll start with the easy part
Meta Tags are lines of HTML code embedded into web pages that are used by search engines to store information about your site. These "tags" contain keywords, descriptions, copyright information, site titles and more. They are among the numerous things that the search engines look for, when trying to evaluate a web site.